DesignClass
A design-focused course for digital marketers, web developers and business owners, so you can master design and charge more for your products or services.
A straightforward, seriously in-depth, tested and proven systemized process, for building beautifully branded websites.
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Some websites look polished, cohesive, captivating, flawlessly beautiful, and were evidently built by a professional. Other websites, well, let’s just say that they look unbranded, underwhelmingly cluttered, unattractive, messy, difficult to navigate and seem to have been patched together by an inexperienced amateur.
There are secrets to turning a website into a flawlessly designed digital masterpiece. I’m here to teach you all of them.
Have you tried, over and over, to get your design-act together?
- You’ve watched endless tuts but still can’t ‘get it right’ when it’s time to implement.
- You’re having trouble ‘getting started’ on building a website and keeping it ‘On Brand’.
- You’re struggling with lack of inspiration and spend hours stuck staring at a blank screen.
- You’re frustrated with the amount of time it takes to decide on a design direction.
- You’re embarrassed and reluctant to show your website to clients and colleagues.
It’s time to level-up your skills. Let me guide you through my easy to follow, tried, tested and well thought-out system, utilizing free tools and resources whenever possible.
What you'll learn
Generate the perfect color palette centered around your audience and your brand.
Understand and implement the rules of impactful typography and font pairings.
Practical steps to creating consistent and cohesive design, by mastering the laws of contrast, spacing, visual hierarchy, and white-space.
Create a brand style guide for a flawless user experience, and translate it into a completely branded website.
There are secrets to turning a website from ‘meh’ to a flawlessly designed digital masterpiece.
Here’s what’s inside the
DesignClass Course
Introduction
- A close look at the challenges and obstacles entrepreneurs, digital marketers, web developers and agency owners face when building websites.
- The foundations of every design project. You'll learn the principles and guidelines of designing to fulfill exact brand requirements.
- Why is having a systematized design process so important? You'll learn tried-and-true methods of designing to increase conversion rates.
Typography
- What makes great typography? You'll learn how improved readability affect conversion.
- A deep dive into the process of selecting and pairing fonts. You'll learn the tools and resources that will make these tasks effortless.
- You'll learn practical and detail step-by-step methods to styling and formatting typography, for enhanced user experience and increased retention.
Color
- A deep-dive into the important and significant role of color in digital applications. You'll learn methods and techniques that will enable you to make precise color selections.
- A detailed process for generating the perfect color palette centered around your audience and your brand. You'll learn how to define and pick colors to enhance brand awareness.
- A close look at how powerful is the impact of color on the user experience. You'll gain tools and systems that will enable you to expertly select color to increase conversion and retention.
Layouts
- What are the components of branded layouts? Are branded layouts important to the overall functionality? You'll learn how composition and hierarchy affect the user experience and conversion.
- A detailed examination of the principals of component placement. You'll learn how to place various elements to enhance cohesiveness and order.
- You'll learn detailed and practical steps to creating consistency and cohesive design, so your website is looking premium and polished.
Brand Boards
- The anatomy and application of brand boards. What are brand boards, and how can they expedite and systematize the website creation process.
- Learn the step-by-step process of curating and collecting the elements of your brand board. You'll have the exact same tools and resources used by professional designers.
- You'll learn how to use and utilize your brand board as a roadmap when building a branded website. You'll also learn how to enhance your own marketing efforts using a brand board.
Bonus Content
- How to setup the branding elements in your theme and page builder. You'll gain a process that will significantly reduce the amount of time spent on initiating each project.
- Downloadable guides and references. You'll have lifetime access to resources and references that will expedite your design process.
- Elementor Pro and Beaver Builder premium layout packs. You'll get a look "under the hood" into proper elements and spacing placement, that you can use as "starters" for many projects.
- Lifetime access and unlimited updates
- Access to my secret “Tool Box”
- Bonus course material, worksheets and cheatsheets
- Exclusive templates and layouts
- Exclusive Canva templates
- Feedback from me on your designs
- Private Facebook group where you can get support from me and other members
… and much more
As a developer with an eye for design I’ve always struggled to create new designs.
That all changed when I too Mor Cohen’s Design Class!
She’s unpacked design theory in such a way that I can EASILY understand it and apply it to my day to day web build process.
The course is SUPER organised, and she clearly sets my expectations, then she teaches me, then she wraps up that section cementing everything I’ve learned into easy to remember one liners.
I’ve never quite experienced a course like this!
It has been a pleasure to learn from Mor, and to work through the course. She is a complete legend!
If you want to sharpen your design skills, or become a designer, I HIGHLY recommend this course!
Mor thank you so much for your course which I finally got around to purchasing and watching about a week ago … I LOVED LOVED LOVED the course … I keep going back and rewatching the colour modules as I’m implementing your selection methods on a site now … it’s fantastic … and gives me much more confidence in my design methods because I’m not going purely on instinct any more, I feel like my intuition is backed up by fantastic knowledge and tips now.
Super value as well.
Thank you!
Mor’s course takes you from start to finish explaining the elements and reasoning behind website design. Typography, font pairing, colors and layouts – this course covers the full spectrum.
If at any time you get stuck, Mor is easily reached and more than willing to help. Between the videos, templates, resources, community, and help from the teacher herself; it would take MORE effort to NOT learn than to pick up some very valuable skills here. Seriously, you’re doing yourself a disservice by missing out on this course. Enroll and take away useful information you can implement in your business right away!
It's time to level-up your skills. Master the art of building beautifully branded sites.
Hi, I’m Mor, and I will be your instructor.
I am the owner and lead designer of The Branding Designer, a flourishing branding agency, and FlixFrame, a successful web design agency.
Having over 2 decades of experience as a business owner, a branding and web designer, a community leader, and a course creator, I understand what you are going through. I know your struggles and I have the experience and expertise to teach you all that you need to know about design. My sites are showcased in GeneratePress Premium library. I am on a mission to share my extensive experience and expertise to help you excel and level-up your design skills.
Special Annual Birthday Sale
Ends in:
There are two methods of payment, you can pay in 3 monthly installments or pay for the entire course upfront (for a $50 discount.)
$250.00
Pay in full (save $50!)
3 x $100.00
3 easy monthly payments
There are two methods of payment, you can pay in 3 monthly installments or pay for the entire course upfront (for a $44 discount.)
$397.00
Pay in full (save $44!)
3 x $147.00
3 easy monthly payments
When I first looked at the modules I wondered, “Is this all I need?” Then I took the plunge and find myself working everything into my processes for delivering fantastic sites that are well designed!
Every module is not *just* theory, but also exercises using practical tools to accomplish real tasks. Then makes that reusable with downloadable reference documents and for GeneratePress users, a site library unique to the students that takes the drudgery out of going through all the different Customizer settings. That alone will save you the hours on one just to justify the cost of the course!
What takes this course over the top, and truly makes it “Five Star” is the support and help from Mor’s group. You’ll find top talent from a design *and* web developer perspective to help you understand and even review your use of the tools and techniques taught in the class. Stuck on something in particular? The community is full of different sorts of helpers who are responsive and experienced!
I suggest this course to anyone who is looking for a way to up their game and create fantastic looking sites with great UX.
Thoroughly enjoyed taking this class. The highlights for me were the color module and the module on setting up GeneratePress and Elementor.
The color module was good because it provides the tools and methods I can use to select a color palette that will look great without depending on my color-blind judgement.
The module on Generate Press and Elementor is going to streamline my project startup immensely and showed me some efficiencies in setting up default typography and colors.
An excellent course all around.
I cant say enough good things about the course and the instructor. After taking just the first two modules on typography and color, I learned so much that I was able to put together the color branding for 4 new brands in 1 day! Mor is kind, attentive, and happy to help answer all of my questions.
Her videos are very well put together. She speaks slowly and is clear, making sure to pay attention to the details and showing you everything that she is explaining. This helps the student to be able to retain the information better. This course was by far where I have learned the most and was able to apply the information immediately to my business.
Who is this course for? Any business owner
Life / Health Coaches
Estheticians / Hair Stylists
Builders / Contractors
Interior Designers
Wedding / Events Planners
Podcasters
Artists
Authors Writers
Personal Trainers
Physicians / Dentists
Web / App Developers
Agency Owners
Digital Marketers
Photographers
Restaurant Owners
Real Estate Brokers
Ski / Tennis Instructors
Drivers / Movers
Chefs and Barristas
Actors / Performers
Architects
Engineers
Builders / Contractors
Gym Owners
Course Creators
Videographers
Virtual Assistants
Attorneys / Accountants
Space Organizers
Charities / Non-Profits
Please note: This course will not teach you how to become a web developer, code, SEO, hosting, plugins, writing content or marketing your website. Basic knowledge of WordPress, website creation, themes and plugins installation is assumed and a prerequisite.
Yes, absolutely! I will be providing you with tools and systems to walk you through every design decision. As a web developer you know all about functionality and the technical side of website creation, but I will teach you how to confidently design and build branded sites, focused on brand recognition and user experience. You’ll increase your value and be able to confidently
Yes! The course is focused on design-related techniques, tools and resources, that are theme and builder agnostic. This means that you will be able to apply all your newly acquired knowledge to any website building tools you prefer to use.
Yes, absolutely! Even if you are not involved in the actual production of websites, having the knowledge and right tools and processes that are used to create highly converting sites, is extremely important. You’ll be able to communicate confidently and effectively with clients and outline the design goals, process, and results to them.
Not at all. Other than your chosen theme and/or page builder, most of the tools and resources you will use are free.
Yes! You will have direct email or FB messenger access to me for support with any course related questions. I will also be available to provide feedback on your designs once you have completed the course. I’m also available via WhatsApp if this is a better mode of communication for you.
Yes! This is a self-paced course so you can progress at your own pace, and can always go back to reference and repeat lessons as needed. You get lifetime access to the course and any added modules or resources, so you can return and retake any and all modules, as needed.
The course is delivered though video presentations as well as transcripts. Bonus material is delivered as PDFs, .JSON and .ZIP files. I will be continually adding resources and modules.
Absolutely. By creating your process based on the methods and tools that I teach in the course, you’ll get all your team members on the same page, where everyone knows the exact steps to take at any point in the site building process. This will improve and increase productivity for them, and profitability for you.
I’m 100% secure in the value of my course. I’m always available to answer any questions and clarifications about course-related matters, and give feedback whenever asked. My courses come highly recommended by my students, and I prefer that anyone who enrolls in the course trust me and my expertise without any doubts.
I’ve been designing websites for a long time and I always struggled a ton when it came to picking colors. I would usually just keep changing colors throughout the project until I didn’t hate them anymore. There was no rhyme nor reason. No method to my madness. It truly made me mad.
This all changed when I took the DesignClass Course. I finally had a system to follow that would guide my designs from the beginning so I wouldn’t be sweating it. This course is short, thank goodness. But, it goes deep. I watched it three times, constantly taking notes and making a Standard Operating Procedure.
I’ve used the tools and techniques on this course on three projects so far and it’s now part of the core features of my design process.
I recommend this course for anyone who ever needs to choose colors, fonts, or layouts for anything that needs to be visually appealing or functional.
As a side note, Mor, the creator of this course, is a superb human being and was very helpful in giving me feedback on the first couple brand boards I made.
If you’re still reading this just do yourself a favor and buy the course. You’ll make your money back before you know it.
Amazing course with plenty of detail and links to grow your knowledge on the steps to define a clients branding setup for their website.
How many colours you need and where to use them, typography guidance and the customer wow factor with a brand board. Has changed how I will start designing for each client – the course has really helped me.
Course is nicely paced and one I will be referring to again and again.
Great links and material in the course too – Thanks Mor!!
Mor beautifully explains the why and how of design theory and immediately shows you how to put it into practice when designing for clients.
You get a full understanding of why each area of design, typography, color, spacing, branding is so important to get right and she shows you her process to make that happen.
The tools she shares and the bonus templates are amazing, so you leave the course ready to go. She has thought of everything.
I loved it and will use it over and over I’m sure.
I just finished the course and I’m excited to start implementing everything I’ve learned. As a seasoned designer, this was a great refresher course and invaluable for applying good design principles towards the web platform. Really excited to use the resources and tools. It’s a game changer and time saver for sure. Great job!
10 /10 There are only 5 stars, but it deserves 10!
Thank you Mor for this amazing course! I absolutely recommend this course to anyone. It will be a great asset to my business to ensure we are all on the same track.
I’d consider myself a fairly good designer. Client feedback supports that. I was pleasantly surprised at how much I was learning from the first module alone! I like learning from people better than me, and Mor is definitely world class. It shows that there is a big difference between good and great, and I feel pretty confident this course will help get me to be great!!
Ready to get your design-act together?
Start applying your knowledge immediately.
